Typography /Task 3: Type Design & Communication

11/10/2022 - 18/11/2022 /// Week 7 - Week 12
Osezua Ehizogie Ejodame / 0351565
Typography /Bachelor of Computer Science (Honours)/Creative Media Design(Minor)/ School of Computer Science
Task 3: Type Design & Communication

LECTURES 

Completed

INSTRUCTIONS

  
Task 3: Type Design & Communication  

Fig 1.1 First sketches Week 7 (13/10/2022)

Fig 1.2 Experimenting with different letters Week 7 (16/10/2022)


Fig 1.3 1st Digitized Typeface Week 8 (19/10/2022)


I got a lot of very useful feedback after presenting this in class and learning things I had overlooked before. For now I will use the letter "a" from this design and try to base the other letters around it to create more uniformity so it actually looks like they are from the same typeface.

I have decided to name my typeface leafstears.


 Fig 1.4 2nd Digitized Typeface Week 10 (29/10/2022)



 Fig 1.5 Measurements Week 10 (02/11/2022)

Measurements from the baseline:

Ascender =  727

Cap height: 691

Median: 500

Descender: -223


 Fig 1.6 3rd Digitized Typeface "Leafstears" Week 10 (02/11/2022)

Fig 1.7 Kerning Week 11 (08/11/2022)

Fig 1.8 Process of making letterforms Week 11 (08/11/2022)


 


Final Task 3 Submission

Fig 1.9 Final Leafstears Typeface Week 11 (08/11/2022)


Fig 1.10  "make type great again!" poster Week 11 (02/11/2022)

  Fig 1.11  "make type great again!" poster PDF Week 11 (09/11/2022)

FEEDBACK 

Week 11

Should consider changing the t. The hashtag is good. Could afford to taper the exclamation mark so it does not look like an upside down "i" which would be a mistake. For the "i", exclamation mark and fullstop could instead be wider than the base stem and without the curvature.

Week 10

New typeface is mostly more consistent than the previous one. The p should be a little more curved. Did not properly implement feedback from last week concerning the strokes of the "g" and "y". They should be similar to how the "e" curves. The "r" is a bit too long.The "t" is also a bit weird looking. Besides these few things it is acceptable.

Week 9

The letter "a" is done well but it is not consistent throughout the other letters. Try to base letters off of a.


REFLECTIONS  

Experience

Task 3 was somewhat of a challenging experience for me but I feel I have produced something viable with the feedback I applied from our classes.

Observations
There were a lot of details that I had just not taken note of when I was designing at first for example the use of stress in letterforms. It is also a good idea to prioritize consistency in the letterforms instead of hyper-fixating on creating something entirely new and fantastic.

Findings
Making a whole new typeface is definitely not an easy task.

FURTHER READING

In the "The Anatomy of Typography" chapter on page 34 they gave the definition of stress, something i struggled with during the task. They defined stress as the thickening of strokes and how they are more pronounced on curved letters.

Typographic Design: Form and Communication (2018)

Reference:
Rob Carter (2018). Typographic Design: Form and Communication: John Wiley & Sons.

Massimo Vignelli (2015). The Vignelli canon. Zürich: Lars Müller Publishers.

‌

Massimo Vignelli (2015). The Vignelli canon. Zürich: Lars Müller Publishers.

‌

Massimo Vignelli (2015). The Vignelli canon. Zürich: Lars Müller Publishers.

‌

Massimo Vignelli (2015). The Vignelli canon. Zürich: Lars Müller Publishers.

‌





Comments

Post a Comment

Popular posts from this blog

DIGITAL PHOTOGRAPHY AND IMAGING - Project 2: Photoshop exercises & Conceptual Product Photoshoot

Image
08/04/2023 - 15/04/2022 /// Week 6 - Week 7 Osezua Ehizogie Ejodame / 0351565 Digital Photography and Imaging /Bachelor of Computer Science (Honours)/Creative Media Design (Minor)/ School of Computer Science Heart Mansion Week 6 DIGITAL IMAGING EXERCISES - Photo Manipulation (Hearst Mansion) Fig. Shazam Exercise Fig. Process Fig. Final PROJECT 2A: EXERCISE 1 (DOUBLE EXPOSURE) Fig. Final Fig. Final MyTiger Competition Poster Fig. Final TITLE: World What I intend to portray is the interconnectedness of our world and the urgent need for transformative change. Each element within the artwork, from the children engrossed in reading their books to the person wearing a gas mask and the majestic tiger, has been carefully chosen to represent a distinct concept. Central to my message are the values of quality education, climate action, and renewable energy. These three play a huge role in changing our world and in finding ways to work towards a sustainable planet. By embracing these values and w
Read more

FINAL COMPILATION

Image
07/04/2023 - 07-07-2023 (Week 1 - Week 14) Osezua Ehizogie Ejodame / 0351565 Design Principles/Bachelor of Computer Science (Honours)/Creative Media Design (Minor)/ School of Computer Science Final Compilation & Reflection INSTRUCTIONS  Exercises - Principles of Design Project 1 - Self Portrait Project 2 - Sense of Place Final Project - Visual Analysis  SUBMISSIONS EXERCISES  - Principles of Design  07/04/2023 - 28/04/2023  (Week 1 - Week 4) 1) Emphasis Fig. Final Design in JPEG for Emphasis Week 4 (28/04/2023 ) 2) Movement Fig. Final Design in JPEG for Movement Week 4 (28/04/2023 ) 3) Repetition Fig. Final Design in JPEG for Repetition Week 4 (28/04/2023 ) PROJECTS  PROJECT 1 - Self Portrait  28/04/2023 - 19/05/2023 (Week 4 - Week 7) Fig. Final Design in JPEG for Self Portrait Week 7 ( 19/05/2023 ) PROJECT 2 - Sense of Place  15/05/2023 - 09/06/2023 (Week 7 - Week 10) Fig. Final Design in JPEG for Project 2 Sense of Place Week 10 (09/06/2023) FINAL PROJECT - Visual Analysis 11
Read more

Typography /Task 1: Exercises

Image
30/8/2022 - 27/09/2022 /// Week 1 - Week 5 Osezua Ehizogie Ejodame / 0351565 Typography /Bachelor of Computer Science (Honours)/Creative Media Design(Minor)/ School of Computer Science Task 1 Exercises: Exercise 1 (Type Expressions), Exercise 2(Type Formatting) LECTURES  Week 2: Typography: Development /Timeline Phoenician to Roman We begin our history lesson with the Phoenician to Roman letter forms. Their methods would include scratching marks into wet clay tablets or carving into stone tablets with tools. The tools they used had an affect on how the writing turned out. Modern Latin and Arabic can be derived from the Phoenician alphabet. The Greeks had developed a writing style called 'Boustrophedon'. I found it very interesting that the text was read from left to right and reversed from right to left. Not only was the reading direction reversed, but so were the letters. The Greeks did not use spaces
Read more